Action film

Spectre

The very first shot on this trailer is of a skyline which I believe to be Russia. This is verified after the second shot as there is a type of street dance with the typical Russian clothing and masks. This has a very foreign look to it at suggests theta bond’s work has moved on to new countries. The costumes and masks are very animated and haunting and create the idea that the people wearing them have something to hide or are discussing themselves for a reason. If the audience have seen any of the previous films, they should understand that bond have a base in London and therefore is where most of the films are set.

The scenes keep alternating between the town in Russia and different e vents, to James Bond sat in an Office with another man in a suit. It is obvious that this male character has a great deal of power and dominance as he has an office and a much dapper suit and is standing tall over bond. Usually this stance and setting would make bond seem small and insignificant, however with Bonds presence and pride, he still appears strong and important.

There is long shot of Bond walking quickly along the top of the building which promptly changes to a bird’s eye view of him leaping over a gap between two buildings. This is a very heroic and significant shot as the audience can see he is very skill full and dangerous. Bond is viewed as very handsome and clear cut which draws in the middle aged female audience who view this as very masculine and ’sexy’. The target audience for this style of film is a very wide audience as for the male audience it ranges from 12-30 and for women 20-30. The reason it is lower for males, is that young boys would aspire to be like bond and do the stunts that Bond does. The producer would use special effects and stunt skills in order to bring in the younger audience but use the impressive and confusing story lines to appeal to the older audience.

The trailer then changes to London as there is an aerial view of the London town during the typical London weather. The fact that it is very grey and gloomy allows the audience to feel a connection as it is very conventional for England. There is then a shot of bond walking through a room full of offices. It is tracing alongside him with some of the computers and workers in the foreground. This shot shows his power and significance as he has prevalence and standing above all of the other workers. The fact that he is also wearing a very smart suit suggests that he is of higher dominance and authority than the rest of the people working there.

There is close up two shot of James bond and a woman who are very close and are about to kiss. It is a very romantically lit room and the atmosphere between the couple is very fiery and romantic, This illustrates the he is a very attractive women for women and he does get a lot of attention from the female population. In the shot he is given prevalence as even in this kind of a setting where he isn’t on duty, he has a lot of power and dominance.  

The music played in the advert is very tension building and dramatic which is very complimentary of the scenes shown in the trailer. At one point, Bond fires a gun that turns the screen black and the music to cut out creating a dramatic pause. The use of highly desirable flashy car that will make the young male audience extremely positive toward the film. This aspirational car put the audience in the mind of- "What if I could live like that?'.