Romance Film

The Vow

The vow has an extremely emotional storyline due the the female character loosing her memory due to a car crash. The format of this trailer helps the audience to understand the life before the crash and how Paige and Leo lived very happily prior to the crash. The man character Leo is the hero, he tries to restore the equilibrium that was lost when his wife lost her memory. This is his quest, and distinguishing him from the victim, he is the texts main character; this is evident from the trailer.The wife Paige is mainly presented as the princess, as she is threatened by the hypothetical villain (the memory loss). Our hero spends his time trying to save her from her peril. But the trailer doesn't reveal whether he succeeds, this entices the audience to watch the film to find out what happens. 

There is a fairy happy and optimistic piece of music to link to the content of the piece. this non diabetic sounds helps to  life the mood up until the moment of crash. As soon as the crash happens, the music stops and an early and muffled nice comes on to represent the seriousness of the event. The audience then find out the next piece of information that changes the atmosphere of the trailer. Leo asks if Paige knows who he is and she replies with - "Yes...you're my doctor?". This piece of information is extremely important and life changing for leo which automatically make the audience feel empathy towards him. Leo's voice is playing over the background saying "She doesn't even know who i am!" in a distressed and frantic tone. The villain (memory loss) is ruining his lie as he can't make his wife love him again and thereof causes frustration from the audience. 

Channing Tatum is an extremely well known and admired actor across America and the UK and therefore the use of him as the main character is a very effected way of hauling in viewers. He is also a very good looking, handsome man who has received a lot of female attention on the internet. This is why the target audience is predominantly women ages 16-25. 

There is an extremely emotional scene towards the end of the trailer where there is a shot reverce shot of the couple while they are dressed up in very fancy clothing on the balcony. The beautiful setting and the nice outfits show the potential love interest and romance however the burden of the memory loss has caused this to be a very heartbreaking scene. Paige is crying as she says- "I wish one day i can love you as much as you love me!" this is a very significant line as the audience are aware she once will which causes (again) frustration and empathy for Leo. 

There is a long shot mid way through the trailer which allows the audience to see the whole body of the character. The slouched position of Leo's body allows the audience to understand how he is feeling which would be upset,worried and insecure about his future. The fact that there is a clock above him would suggest how he has to play the waiting game to find out whether she will regain her memory or whether he will have to guide her back to the person she was.The trailer does have an end result or resolution with allows the audience to have an element of interest and intrigued to want to watch the rest of the movie and know the ending.